1. Having More Passion for the Solution Than the Problem is a Problem:
Observation: Focusing on the attractiveness of the solution rather than maintaining a focus on solving the problem can lead to missing the real issues customers face.
Lesson: Ensure that your passion is directed towards understanding and addressing the customer's problems. A solution-driven approach without a deep understanding of the problem can result in misaligned products.
2. Chasing a Solution Before the Problem is a Form of Waste:
Observation: Guessing what may happen to customers is like predicting an unclear future. Developing solutions without identifying the customer problem leads to wasted resources.
Lesson: Avoid developing solutions based on assumptions. Instead, invest time in identifying and validating the customer problem before working on the solution. This ensures that your efforts are targeted and effective.
Why These Lessons Matter
Customers Don’t Care About Our Solution; They Care About Their Problems:
Core Insight: Customers are primarily focused on their own needs and challenges. They seek solutions that address their specific problems.
Actionable Takeaway: To ensure that your solution is effective and valuable, you must deeply understand and directly address the customers' needs and problems. This customer-centric approach will help you create products that resonate with users and solve real issues they face.